31 Ways to Monetize Your List
1. Here’s the one thing you should always include in your welcome email to generate sales: a call to action. A lot of people send out lists of benefits. They send out links. But they don’t put calls to action next to those links, which can really dampen conversions. Use a strong call to action where you tell people what to do and why. E.G., “Click here to activate a 50% off coupon!”