The Follow Up Formula: 27 Ways To Use Content To Get Sales (BONUS: 27 Email Swipes!)
Yep, the money is in the list. But NOT just any list. You need a targeted list. You need a responsive list. And you need to put good content and great offers in front of this targeted, responsive list. I know, you’ve heard this before. And maybe you’ve even tried to apply it to your own list-building efforts. But “offering good content and offers to a targeted list” is vague advice. It’s hard to apply it, because you’re left with questions. And perhaps the #1 question: What, EXACTLY, should you send to your list? If you’ve been looking for precise ideas to