Why Targeting is Everything for Your Sales Funnel
If you’re hoping to make money from a sales funnel, then by far the most important thing to consider is your targeting. In other words, how are you ensuring that it’s the right person who is receiving your marketing messages? How are you ensuring that the people who find their way to start of your funnel are the right kinds of customers? This is called “targeting” and it is actually the difference between making massive money and making no money whatsoever.