50 Fill-In-The-Blank Bullet Points

1. See page [page #] to discover a little-known way to [get benefit]!

For example:

See page 7 to discover a little-known way to build a beautiful garden arbor that will leave your neighbors green with envy!

See page 129 to discover a little-known way to put a stop to your toddler’s temper tantrums!

See page 86 to discover a little-known way to teach your parrot to talk!

2. At last! Find out what thousands of other successful [niche group members] know about [benefit]!

For example:

At last! Find out what thousands of other successful online marketers know about attracting joint venture partners!

At last! Find out what thousands of other successful teachers know about creating lesson plans that both you and your students will enjoy!

At last! Find out what thousands of other successful real estate agents know about getting top dollar for ANY property!

3. Revealed: Why [common activity] will NEVER [get benefit] – and what you need to do instead!

For example:

Revealed: Why traditional bench presses will NEVER give you big pecs – and what you need to do instead!

Revealed: Why dating sites will NEVER help you find your soul mate – and what you need to do instead!

Revealed: Why nicotine gum will NEVER help you stop smoking – and what you need to use instead!

4. Here’s how the professional [group] [benefit]!

For example:

Here’s how the professional French chefs prepare a gourmet meal in less than 30 minutes!

Here’s how the professional copywriters create killer headlines!

Here’s how the professional gardeners keep raccoons away from their sweet corn!

5. You’ll find out [number] surprisingly easy ways to [benefit]!

For example:

You’ll find out 7 surprisingly easy ways to pay down your credit card debt!

You’ll find out 3 surprisingly easy ways to prevent an ear infection!

You’ll find out 10 surprisingly easy ways to winterize your home!

6. Here’s how to get [benefit] – for free!

For example:

Here’s how to get more energy – for free!

Here’s how to get hordes of white-hot, ready-to-by traffic – for free!

Here’s how to get your hands on all the sheet music you want – for free!

7. The real secret to [Topic] – almost everyone gets this wrong! This often overlooked idea will certainly get you [Desired Result].

For example:

The real secret to soothing your sore throat – almost everyone gets this wrong! This often overlooked idea will certainly get you through the cold and flu season!

The real secret to reupholstering furniture – almost everyone gets this wrong! This often overlooked idea will certainly make your old couch look brand-spanking new!

The real secret to reducing stress – almost everyone gets this wrong! This often overlooked idea will certainly melt the tension right out of your body!

8. WARNING: These [number] common [niche] mistakes will absolutely [bad end result]! See page [page #] to find out what you should do instead to get [benefit]!

For example:

WARNING: These 7 common copywriting mistakes will absolutely destroy your conversion rate! See page 18 to find out what you should do instead to create high-response sales letters!

WARNING: These 15 common dog-training mistakes will turn your dog into an absolute monster! See page 66 to find out what you should do instead to create a well-trained pup that everyone loves!

WARNING: These 27 common relationship mistakes will destroy your marriage! See page 5 to find out what you should do instead to quickly restore the spark!

9. Here’s a sneaky little trick you can use to immediately [get benefit]!

For example:

Here’s a sneaky little trick you can use to immediately banish bad breath!

Here’s a sneaky little trick you can use to immediately get your toddler to fall asleep in her own bed (and stay there)!

Here’s a sneaky little trick you can use to immediately spy on your competition!

10. What [unusual or mystery person, place, thing] can teach you about [desired outcome]!

For example:

What a Walt Disney movie can teach you getting more done in less time!

What a German Shepherd named Spike can teach you about preventing heart attacks!

What the miraculous story of a five year old boy can teach you about overcoming adversity and getting everything you want out of life!

11. Here’s the quick and easy way to get [benefit] – it works so well you’ll swear it must be magic!

For example:

Here’s the quick and easy way to get rid of back pain – it works so well you’ll swear it must be magic!

Here’s the quick and easy way to get a big raise and a promotion at work – it works so well you’ll swear it must be magic!

Here’s the quick and easy way to get grow big, juicy strawberries – it works so well you’ll swear it must be magic!

12. You’ll discover a legal way to [get big benefit] – it’s like stealing candy from a baby!

For example:

You’ll discover a legal way to siphon off your competition’s traffic – it’s like stealing candy from a baby!

You’ll discover a legal way to profit from other marketer’s content – it’s like stealing candy from a baby!

You’ll discover a legal way to beat your fellow poker players – it’s like stealing candy from a baby!

13. You’ll find out an easy way to take advantage of [person, place, thing] to get [benefit], fast!

For example:

You’ll find out an easy way to take advantage of Google to get an almost unlimited supply of cash-in-hand customers, fast!

You’ll find out an easy way to take advantage of your body’s natural hormones to get rid of your anxiety, fast!

You’ll find out an easy way to take advantage of the debt regulations to get your creditors off your back, fast!

14. [Group of people] have lied to you about [topic]! Here’s the one thing they hoped you’d NEVER find out about [benefit]!

For example:

The marketing gurus lied to you about PPC marketing! Here’s the one thing they hoped you’d NEVER find out about getting instant AdSense traffic for dirt cheap!

Your doctor lied to you about your blood pressure medication! Here’s the one thing he hoped you’d NEVER find out about dropping your blood pressure WITHOUT drugs!

The government lied to you about tax deductions! Here’s the one thing they hoped you’d NEVER find out about keeping more of your money in YOUR pocket!

15. You’ll discover [number] deceptively simple ways to [benefit]!

For example:

You’ll discover 3 deceptively simple ways to instantly improve your jump shot!
You’ll discover 2 deceptively simple ways to get rid of your dog’s mange problem!

You’ll discover 7 deceptively simple ways to close more sales, pocket bigger commissions and impress your boss!

16. Revealed: Here’s what [group] knows about [benefit]! (You won’t find this information ANYWHERE else!)

For example:

Revealed: Here’s what the world’s best gardeners know about creating a lush, beautiful garden – even in the desert! (You won’t find this information anywhere else!)

Revealed: Here’s what antique collectors know about cleaning and restoring paintings to instantly (and significantly) increase their value! (You won’t find this information anywhere else!)

Revealed: Here’s what dentists know about getting a whiter, brighter and more attractive smile! (You won’t find this information anywhere else!)

17. See page [page number] to discover the startling truth about [benefit]!

For example:

See page 77 to discover the startling truth about saving your marriage!

See page 19 to discover the startling truth about reducing the pain of arthritis!

See page 10 to discover the startling truth about saving on your home heating bill!

18. You’ll discover my [number]-step secret [topic] formula/process – this is the truly lazy way to [benefit]!

For example:

You’ll discover my 3-step secret housetraining process – this is the truly lazy way to housebreak your pup in just 72 hours!

You’ll discover my 7-step secret traffic formula – this is the truly lazy way to create a stampede of targeted, hungry buyers!

You’ll discover my 5-step secret “call to action” formula – this is the truly lazy way to instantly boost your conversion rate and put more money in your pocket!

19. Here’s a dead-simple way to [benefit] – it’s so easy a child could do it!

For example:

Here’s a dead-simple way to make beautiful necklaces, bracelets and rings – it’s so easy a child could do it!

Here’s a dead-simple way to learn to play the guitar – it’s so easy a child could do it!

Here’s a dead-simple way to design and sew your own clothes – it’s so easy a child could do it!

20. You’ll discover how to use the closely guarded secrets of [niche experts] to quickly and easily [get benefit]!

For example:

You’ll discover how to use the closely guarded secrets of some of the best-known published authors to quickly and easily get your own book into print!
You’ll discover how to use the closely guarded secrets of the ‘Net’s wealthiest bloggers to quickly and easily turn your blog into a money machine!

You’ll discover how to use the closely guarded secrets of professional photographers to quickly and easily start turn your photography hobby into a lucrative cash cow!

21. You’ll find out how to master the art of [topic] to [get benefit] in as little as [timeframe]!

For example:

You’ll find out how to master the art of writing a screenplay to get your first script accepted in as little as 30 days!

You’ll find out how to master the art of juggling to have you throwing knives and flaming torches in as little as 14 days!

You’ll find out how to master the art of positive thinking to start feeling happier in as little as 30 minutes from now!

22. You’ll discover how to almost instantly [get benefit] – even if you [don’t have some required experience, tool, knowledge, etc]!

For example:

You’ll discover how to almost instantly kick your sugar cravings – even if you can’t imagine life without chocolate!

You’ll discover how to almost instantly beat insomnia – even if you haven’t had a good night’s sleep in years!

You’ll discover how to almost instantly start hitting the bulls eye with your arrows – even if you’ve never shot a compound bow before!

23. After [bad result], a [person] finally discovers the truth about [topic] – and now you can use his/her startling discovery to [get benefit]!

For example:

After nearly losing her home to foreclosure, a divorced mom finally discovers the truth about raising money fast – and now you can use her startling discovery to save your home too!

After yo-yo dieting for 15 years, an Ohio woman finally discovers the truth about safe and effective weight loss – and now you can use her startling discovery to melt the pounds and keep them off!

After nearly dying from a heart attack, a 45 year old man finally discovers the truth about preventing heart disease – and now you can use his startling discovery to significantly lower your risk of premature death!

24. You’ll discover a proven way to [get benefit] starting as soon as /in as little [time frame]!

For example:

You’ll discover a proven way to beat shyness starting as soon as today!

You’ll discover a proven way to detoxify your body and get more energy starting in as little as 36 hours from now!

You’ll discover a proven way to develop your intuition starting as soon as this afternoon!

25. You’ll find out how to [get benefit] without [doing what most will think they need to do]!

For example:

You’ll find out how to save big on your taxes without cheating, lying or defrauding the government!

You’ll find out how to plan a luxury vacation to Greece without spending a fortune!

You’ll find out how to save for your dream home without sacrificing your current lifestyle!

26. You’ll find out how to [get benefit] just by [doing an activity] – ANYONE can do this!

For example:

You’ll find out how to do amazing card tricks just by watching this video – ANYONE can do this!

You’ll find out how to get more customers, sales and money just by writing a few simple articles – ANYONE can do this!
You’ll find out how to overcome post traumatic stress disorder just by spending 15 minutes a day doing this simple exercise – ANYONE can do this!

27. If you thought you needed [common tool, activity, knowledge, etc] to [benefit], then you’re going to be SHOCKED by the [topic] secrets you find on page [number]!

For example:

If you thought you needed to be filthy rich to stay in five-star hotels, then you’re going to be SHOCKED by the luxury-vacations secrets you find on page 15!

If you thought you needed a degree in English to write a best-selling book, then you’re going to be SHOCKED by publishing secrets you find on page 99!

If you thought you needed a big advertising budget to get a lot of traffic, then you’re going to be SHOCKED by press release secrets you find on page 3!

28. No more guesswork! You’ll get instant access to my top-secret [topic] formula that will help you instantly determine [topic]!

For example:

No more guesswork! You’ll get instant access to my top-secret fat-loss formula that will help you instantly determine how many calories you should be eating each day!

No more guesswork! You’ll get instant access to my top-secret “time is money” formula that will help you instantly determine whether you should do a task yourself or outsource it!

No more guesswork! You’ll get instant access to my top-secret wedding-planner formula that will help you instantly determine how much you need to budget for your dream wedding!

29. You’ll discover a little-known trick to [get benefit] – even if [common objection]!

For example:

You’ll discover a little-known trick to quickly and easily build a backyard shed – even if you can’t hammer a nail in straight!

You’ll discover a little-known trick to learn to ride a unicycle – even if you barely have the balance to ride a two-wheeler!

You’ll discover a little-known trick to make money from your photographs – even if you’re using dirt-cheap equipment!

30. See page [number] to find out what one thing you MUST do before you even think about [getting niche benefit]!

For example:

See page 15 to find out what one thing you MUST do before you even think about challenging someone to a game of chess!

See page 55 to find out what one thing you MUST do before you even think about scavenging for re-sellable treasures at estate sales!

See page 30 to find out what one thing you MUST do before you even think about restoring your antiques!

31. You’ll discover the ridiculously easy way to [get benefit] – even if you can’t tell / don’t know a [niche object] from a [totally unrelated object]!

For example:

You’ll discover the ridiculously easy way to change your car’s spark plugs – even if you can’t tell a wrench from a bar of soap!

You’ll discover the ridiculously easy way to build your own sauna – even if you can’t tell a 2 X 4 from a piece of garlic toast!

You’ll discover the ridiculously easy way to build a website – even if you can’t tell HTML code from your Aunt Sally’s letters!

32. You’ll learn about a shocking [niche topic] loophole that you can easily exploit to [get desired result]!

For example:

You’ll learn about a shocking Google loophole that you can easily exploit to get more traffic!

You’ll learn about a shocking tax loophole that you can easily exploit to save $1873 on your taxes this year!

You’ll learn about a shocking legal loophole that you can easily exploit to stay in your foreclosed home!

33. You’ll find out how to quickly recognize and avoid [bad thing]!

For example:

You’ll find out how to quickly recognize and avoid con artists who are posing as legitimate freelancers!

You’ll find out how to quickly recognize and avoid deadly snakes you’ll meet while hiking in the Arizona desert!

You’ll find out how to quickly recognize and avoid symptoms of low blood sugar!

34. You’ll get my personal list of [topic] where you can tap into an almost endless supply of [desired product, resource, info]!

For example:

You’ll get my personal list of scrapbook resources where you can tap into an almost endless supply of scrapbooking ideas!

You’ll get my personal list of websites where you can tap into an almost endless supply of free traffic simply by posting tiny ads!

You’ll get my personal list of drop-shippers where you can tap into an almost endless supply of profitable products from reputable suppliers!

35. You’ll discover the [number] laws/rules of [topic] that no one else is telling you! Once you know these secrets, you can [get benefit]!

For example:

You’ll discover the 3 laws of meditation that no one else is telling you! Once you know these secrets, you can meditate for hours on end like a Zen master!

You’ll discover the 5 rules of anti-again nutrition that no one else is telling you! Once you know these secrets, you can turn back the clock ten years!
You’ll discover the 7 laws of attraction that no one else is telling you! Once you know these secrets, you can get a date every night of the week for the rest of the year!

36. Are you [bad result]? Here’s a fast and easy way to [eliminate bad result] so that you can start [getting good result]! (See page [number] for the eye-opening details!)

For example:

Are you tired all the time? Here’s a fast and easy way to boost your energy so that you can start getting more done in less time! (See page 123 for the eye-opening details!)

Are you frustrated by the high cost of electricity? Here’s a fast and easy way to seal up your home so that you can start saving big money on your heating and cooling bills! (See page 33 for the eye-opening details!)

Are you holding a grudge? Here’s a fast and easy way to forgive and forget so that you can start enjoying life again! (See page 9 for the eye-opening details!)

37. Beware of this common [niche topic mistake – you’ll discover how to avoid it so you [can start getting good result]!

For example:

Beware of this common hoof-trimming mistake – you’ll discover how to avoid it so you can take care of your horse’s feet without getting kicked!

Beware of this common tattoo mistake – you’ll discover how to avoid it so you get a tattoo that you can live with (and love) forever!

Beware of this common scuba diving – you’ll discover how to avoid it so you can breathe freely and enjoy your dives!

38. In just [time frame] from now you could be [getting desired benefit] – see page [number] to find out how!

For example:

In just 35 minutes from now you could be penning the first words of your romance novel – see page 11 to find out how!

In just 10 minutes from now you could be easing your dog’s joint pain – see page 45 to find out how!

In just 20 minutes from now you could be creating a million-dollar business plan – see page 13 to find out how!

39. How [some object] can [get you good result]!

For example:

How five little words on your resume can get you your dream job!

How a simple seasoning (that you probably already have in your cupboard) can stop your spouse from snoring!

How a simple poem can help you overcome grief!

40. What the “[name of formula/secret]” is and how you can use it to [get result]!

For example:

What the “4T Formula” is and how you can use it to get as much targeted traffic as you want!

What the “DD Formula” is and how you can use it to find the most reliable freelancers who turn out the highest quality work!

What the “Piggyback” formula is and how you can use it to get a buzz going about your short report!

41. Why it’s NOT your fault if [you have bad result] – and what you can do starting today to [get good result]!

For example:

Why it’s NOT your fault if you’re not making money online – and what you can do starting today to put money into your PayPal account!

Why it’s NOT your fault if you can’t keep the weight off – and what you can do starting today to lose weight so you can throw away your fat clothes forever!
Why it’s NOT your fault if you can’t land a part in a play – and what you can do starting today to get the leading roles!

42. Prepared to be SHOCKED! You’ll discover the stunning [topic] secret that you can use to [specific result]!

For example:

Prepare to be SHOCKED! You’ll discover the stunning health secret that you can use to live a longer, healthier life!

Prepare to be SHOCKED! You’ll discover the stunning rock hounding secret that you can use to easily find the biggest Lake Superior agates!

Prepare to be SHOCKED! You’ll discover the stunning GRE test secret that you can use to skyrocket your test scores and get into the graduate school of your choice!

43. [Specific benefit] is possible – but only when you know these [number] [niche topic] secrets revealed in chapter [number]!

For example:

Teaching your baby to “speak” is possible – but only when you know these 3 sign-language secrets revealed in chapter 5!

A life without pain is possible – but only when you know these 4 leg therapy and rehabilitation secrets revealed in chapter 1!

Making money online is possible – but only when you know these 5 entrepreneurial mindset secrets revealed in chapter 11!

44. You’ll learn the amazing [number] step system that transforms you from [current state] to [desired state]!

For example:

You’ll learn the amazing 5-step system that transforms you from a lazy couch potato to a trophy-winning tri-athlete!

You’ll learn the amazing 3-step system that transforms you from a one-hit wonder to a chart-topping country musician!

You’ll learn the amazing 7-step system that transforms you from a Plain-Jane girl to beauty queen knockout!

45. See page [number] to learn about the breakthrough [topic] discovery that [delivers desired result]!

For example:

See page 37 to learn about the breakthrough arthritis discovery that could allow you to start leading a life without pain!

See page 12 to learn about the breakthrough health discovery that could drop your bad cholesterol levels to normal in just six short weeks!

See page 54 to learn about the breakthrough ADHD discovery that could allow your child to start focusing again in school – WITHOUT taking Ritalin!

46. You’ll learn the easiest way to get rid of [bad results] for good!

For example:

You’ll learn the easiest way to get rid of unsightly cellulite for good!

You’ll learn the easiest way to get rid of migraine headaches for good!

You’ll learn the easiest way to get rid of toxic mold for good!

47. After [length of time] of trial and error and [(losing) amount of money], I finally discovered the secret of [benefit] – and you get instant access to these stunning discoveries when you order now!

For example:

After five years of trial and error and $15,827, I finally discovered the secret of making money online – and you get INSTANT access to these stunning discoveries when you order now!

After 10 years of trial and error and overpaying by at least $5372 on every car I purchased, I finally discovered the secret of beating the car sales people at their own game – and you get INSTANT access to these stunning discoveries when you order now!

After three years of trial and error and paying over $7377 in interest fees, I finally discovered the secret of getting dirt-cheap loans – and you get INSTANT access to these stunning discoveries when you order now!

48. Here’s a lightning-fast, simple way to [get benefit] – it’s as easy as painting-by-the-numbers!

For example:

Here’s a lightning-fast, simple way to score a callback every time you audition for any part – it’s as easy as painting-by-the-numbers!

Here’s a lightning-fast, simple way to change the oil in your car – it’s as easy as painting-by-the-numbers!

Here’s a lightning-fast, simple way to do your spring cleaning – it’s as easy as painting-by-the-numbers!

49. If you think you can’t [get result] without/unless [having certain knowledge, tool, etc], think again! You’re about to learn a little-known [topic] shortcut!

For example:

If you think you can’t get a novel published unless your name is “Steven King,” think again! You’re about to learn a little known publishing shortcut that will get your manuscript out of the slush pile!

If you think you can’t get traffic without a big advertising, think again! You’re about to learn a little known traffic-generation shortcut!

If you think you can’t get rid of your hay fever without painful shots, think again! You’re about to learn a little known “breathe free” shortcut that doesn’t require a trip to the doctor!