In the rare case that you haven’t heard Google announced a change to their mobile ranking algorithm which happens today – April 21.
In short, what this all means is that search results on mobile devices will be rank ordered differently compared to what you will see on a desktop. And of course preference will be given to sites that are “mobile friendly.”
Considering approximately 70% of the population in the USA have smart phones and of that number 60% of them spend their time on their mobile device – not their desktop – it’s no surprise that Google has made this move.
So what should you do about it?
Two things.
First, see what Google sees. Meaning check if your site is mobile friendly by clicking the link below:
https://www.google.com/webmasters/tools/mobile-friendly/
Second, if it is, then sweet. No worries.
If not, then check out the WP Local Mobile site below to get yours and your clients sites mobile friendly and in the good graces of Google:
http://tqplugins.com/plugins/wp-local-mobile/
Now is the time to make sure your have a mobile friendly site or you’ll certainly pay the price later.