Understanding the Marketing Process A marketing consultant works to drive sales and increase profits by developing effective marketing strategies for his or her clients. As a marketing consultant, it is essential to understand the marketing process and the strategies that are used to develop effective marketing campaigns. The term marketing consultant is used in two contexts. Marketing consultants are used in the traditional sense as sales and marketing managers for a company. A marketing consultant may also be employed to help an individual or a small business implement a marketing strategy. Marketing consultants use the marketing process as a framework
No matter what kind of content you create – from articles to books to videos – you’re always going to be required to create introductions for your content. And if you’ve spent any amount of time writing content, then you know there are two problems with introductions: The introduction is often the hardest part to write. Many people struggle and sweat as they try to pound out an introduction. Some people even write the rest of the content and then go back and write the intro. That’s because the intro is one of the most important parts of your entire content piece –
If you’re an online marketer, then you already know the importance of content marketing. And you’re probably already using content to build relationships with your visitors and subscribers, pull in traffic from the search engines and pre-sell products. Here’s the thing… No matter what kind of article you’re writing – such as an optimized article for the search engines or one to build trust with your subscribers – you can use it to promote offers.
If you’ve already created a small report, then your next step is to create the title for your report. And this is an extremely important step, because your title can literally make or break your report. Simply put, some people will decide whether they buy your report just based on your title. That’s a lot of pressure for you to create a great title, isn’t it? Relax… because inside this report you’ll get 15 fill-in-the-blank templates that you can use to create an awesome attention-getting title! And if you haven’t yet created your small report? Then that’s even better. That’s because these
Ever notice how certain types of blog posts tend to almost always get wildly popular among the readers? Obviously, this popularity is going to be based on a variety of factors, such as the author’s writing style and the topic. However, sometimes blog posts gain traction because the readers just love the style of post, such as a rant or a helpful “how to” post. And that’s why I’ve pulled together 10 types of blog posts that get results along with full examples of each of these posts. Note: Although some of these examples are on “internet marketing”, I’ve paid
If you’re a blogger – or you plan on starting a blog soon – then you’ve come to the right place! And that’s because – You’re going to discover 52 different ways to write a blog post. Doing so will keep your blog fresh, your readers reading and your prospects engaged and clicking on your promotional links!
If you’re like most business owners, then you have a constant need for content. You’re always creating blog posts, writing newsletters, distributing articles and creating info products. Sometimes, however, you just get stuck. Maybe you start writing an article, but you’re not sure how to really flesh out the content. Or perhaps you can’t even get started, because you’re having troubles coming up with what type of content to share with your readers. If this has ever happened to you, rest assured that you’re not alone. And if it hasn’t happened yet, just wait – it happens to almost every
Your product is done. You’ve worked out your marketing plan. Now there’s just one thing left for you to do… Write the sales letter. Except you’re exhausted. You’ve likely spent long night after long night finishing your product. And so, writing a sales letter sounds like a lot of work. (It is.) And hiring someone else to write it sounds expensive. (Right again.) Good news – Now you can save yourself both time and money by using the following three templates to quickly and easily create your sales letter yourself.
Here’s a secret: The key to creating a great product starts with you creating a great outline. Think about it. If you don’t start out with a great outline, then your product is going to swerve all over the place. It’s going to ramble. If you’re lucky, your product will, sooner or later, make good and useful points for your readers. But if you didn’t create a good outline first, you probably won’t remember all the points you wanted to make. And that just hurts your readers. Fortunately, creating an outline isn’t hard.
The title of your blog post, article, report, ebook or other content is considered one of the most important parts of the entire piece. And that’s because if the title doesn’t catch the reader’s eye and get their attention, they’re not even going to read your content. That’s why your title needs to lead off with a bang. It needs to share benefits, arouse curiosity and/or give your audience a reason to keep reading. That would be a tall order if you were left to your own devices, struggling to come up with a title. But because you have this